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https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1569975101765-D8RDPVOR63E6AJAT5HRY/October+2018+PRSSA+Newsletter-2.jpg Newsletter Archive - October 2018 http://www.alphaprssa.org/newsletter-archive/2019/10/1/september-2018 monthly 0.5 2019-10-02 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1569975050740-JOLVXI99Z8MC51IIKS46/September+2018+PRSSA+Newsletter-1.jpg Newsletter Archive - September 2018 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1569975051233-7OV4JU4A28416ZM6MCFA/September+2018+PRSSA+Newsletter-2.jpg Newsletter Archive - September 2018 http://www.alphaprssa.org/executive-board-2 daily 0.75 2023-07-25 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690326339673-ZZALY8N288RFKUGUQN0B/Orla+McQuaid+Headshot+%281%29.png Executive Board https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1638401276204-8VQ5ON84X4BXWZEZ2V4M/Courtney.jpg Executive Board - Courtney Baer, President Courtney Baer, a senior from Jupiter, Florida, is a public relations major with a minor in event management. She has been involved with UF PRSSA since her freshman year, serving as a Social Squad member, Director of Fundraising, VP of Programming and Vice President. Last summer, she worked as a communications intern for Carnival Cruise Line. When she’s not in Weimer Hall, Courtney loves cooking, traveling, attending Gator games and finding the best local restaurants. Courtney is always happy to chat! Feel free to reach out to her to talk about PR, the J-school or the Gainesville restaurant scene via email at cbaer.prssa@gmail.com. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690325236535-K19XLYK49N9DKBP5V067/Orla+McQuaid+Headshot+%281%29.png Executive Board - Orla McQuaid, President Orla, a senior from Stuart, Florida, is currently pursuing a major in public relations with a concentration in business administration and a certificate in sports management. Prior to assuming her role as President, she served as the Treasurer on our executive board and has been an active member since her sophomore year. During the previous spring semester, Orla's passion and commitment to the sports industry led her to an opportunity as the sponsorship activation and communications intern for the PGA TOUR at the Valspar Championship in Palm Harbor, Florida. This experience further ignited her desire to make a mark in the sports and entertainment sector. Upon graduation, Orla aspires to work in player relations within the golf sector. Beyond her involvement in PRSSA, Orla enjoys attending various sporting events on campus. Her decision to study at UF was largely influenced by the institution's unwavering school spirit and the deep-rooted sense of Gator pride. When she is not in school or working, she likes spending quality time with family and friends, keeping active and traveling to explore new places. For those interested in learning more about PRSSA, seeking involvement opportunities, or simply wishing to connect and chat, Orla warmly welcomes your inquiries at president.ufprssa@gmail.com. Additionally, you can reach out to her via LinkedIn for a professional connection. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1595428485715-V4JYOWMA0JEC31ZXBA6R/image-asset.jpeg Executive Board - Brittany Higginbotham, President Brittany Higginbotham, a senior at the University of Florida, is studying public relations with a concentration in history. Brittany is the UF PRSSA Chapter President after previously serving Vice President (2019-2020) and Vice President of Member Services (2018-2019). Brittany is passionate about how she and the executive board, in partnership with other student organizations, can create inclusive, inspiring and equitable opportunities for public relations students at the University of Florida. She also works as a communications assistant for the Institute for Public Relations, a non-profit public relations research foundation dedicated to the science that drives the public relations industry. Brittany is interested in pursuing public interest communications, public affairs or science communications after she graduates in May 2021. If you have any questions about UF, PR, the Institute for Public Relations or partnering with UF PRSSA, feel free to reach out to her via email at bhigginbotham.prssa@gmail.com. You can follow Brittany on Twitter at @brihigginbotham and on LinkedIn @brittanyhigginbotham. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690325286041-1R3D383NKP88DBVQ3QRR/Heidi+Wicks+Headshot.png Executive Board - Heidi Wicks, Vice President Heidi is currently a junior pursuing a major in public relations and a minor in Innovation. She plans to continue her academic journey by pursuing a master's degree in business management and attending law school. Since her freshman year, Heidi has been an active member of PRSSA. Before assuming the role of PRSSA's vice president, she held positions as the vice president of programming and an ambassador. As the vice president, Heidi's responsibilities include member recruitment and organizing the annual trip to PRSA's ICON conference. With career aspirations in the entertainment or political sectors, Heidi aims to work as an agent or publicist. Her ultimate goal is to secure a position at a prestigious "Big 4" talent agency, where she can represent clients, negotiate contracts and manage publicity. Outside of her involvement with PRSSA, Heidi enjoys watching sports, reading and attending concerts. She can be contacted via email at vicepresident.ufprssa@gmail.com or through her LinkedIn profile. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1621545197538-AL2ZCGC4FTQDSBG38DIM/Lauren.jpg Executive Board - Lauren Casole Lauren Casole, a senior at the University of Florida, is studying public relations with a concentration in sports management. Lauren is passionate about campus involvement and serving the UF PRSSA chapter to the best of her ability as a member of the executive board. She currently works for the College of Education at UF as a communications and social media intern. Outside of PRSSA, Lauren enjoys helping first year students transition to the university as a First Year Florida Peer Leader. Coming from out-of-state, she knew the challenges that first year students face being far from home and wanted to help them find their place at UF. Lauren is also a member of greek life, Alpha PRoductions and Strike Magazine. Besides involvement, Lauren enjoys hanging out with friends, shopping, drinking iced coffee, going to the gym and trying new food places around Gainesville. She also loves Disney and hopes to either work for the Walt Disney Company or a professional hockey team in their communications departments. If you ever want to talk about how to get more involved with PRSSA or any other organization at UF, she’d be happy to help and chat over coffee! https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690325789289-8J8MM5LOBZ5RGJ00BTIT/Headshot.JPG Executive Board - Luis Aguirre, VP of Diversity and Inclusion Luis Aguirre is a senior majoring in public relations with a concentration in political science. He is originally from Bogota, Colombia, but now lives in West Palm Beach, Florida. He joined PRSSA during his sophomore year and is now serving as this year’s VP of Diversity and Inclusion. Luis has managed social media for two different student-run organizations during his time at UF. After graduating, he hopes to join a PR agency where he aspires to work in corporate or financial communications. In his free time, you can usually find Luis behind the lens of a camera taking photos or working out at the gym. He enjoys playing tennis, going swimming at the beach and trying new coffee shops. If you want to learn more about PR or PRSSA, feel free to reach out to him at dei.ufprssa@gmail.com or connect with him on LinkedIn. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690325879226-C6IJNAEGLD37DJMO4K6M/Marisa+Greenberg+Headshot.jpeg Executive Board - Marisa Greenberg, Treasurer Marisa is a third-year public relations major minoring in event management from Scottsdale, Arizona. Though this is her first year on the PRSSA executive board, she has been an active member since her sophomore year where she served on the social squad as well as the community service committee. Currently, Marisa works for a public relations firm, Rose + Allyn PR, located in Scottsdale, Arizona. Additionally, she works on the PR team for Strike Magazine, a fashion and culture publication run in Gainesville. Marisa hopes to continue working in fashion and lifestyle PR after graduating. When not in class, Marisa can be found trying a new exercise class (her current favorite is pilates), online shopping or reading. If you have any questions regarding membership to PRSSA, please reach out to treasurer.ufprssa@gmail.com! https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690326020124-SB1O0WUQLU2956THKGSD/Hannah+Schoff+Headshot.JPG Executive Board - Hannah Schoff, VP of Public Relations Hannah Schoff, a senior from Englewood, Florida, is a public relations major with a minor in leadership. She joined PRSSA her freshman year at UF, and is serving as this year’s VP of Public Relations. Her favorite PRSSA memory is attending the 2022 PRSSA ICON Conference in Grapevine, Texas! Hannah participated on UF’s team for the 2022-23 PRSSA Bateman Case Study Competition, where she and the team came in first place out of 49 entries in creating a public relations campaign for the News Literacy Project! She is currently an intern on the Consumer PR team at Carve Communications. Outside of school, Hannah enjoys going to the beach, spending time with her friends and testing out new recipes in the kitchen. She’s also a certified SCUBA diver! She’s always happy to chat about anything public relations, so don’t hesitate to connect with her on IG @hannah.schoff or shoot her an email at publicrelations.ufprssa@gmail.com. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690326102785-7USAQM5WEV2V7ATGG6DJ/Skylar+Margolin+Headshot.jpeg Executive Board - SkylarRose Margolin, VP of Programming SkylarRose Margolin is a senior majoring in public relations with a concentration in music. Prior to becoming the VP of Programming, she served as a student ambassador and writer. In her current role, she plans events that foster the professional growth of UF PRSSA members. SkylarRose currently works as a public relations intern for O’Connell & Goldberg, an agency based in Hollywood, Florida. She attributes much of her knowledge to her involvement with PRSSA and Alpha PR, UF’s student-run public relations firm. She also serves as the VP of Public Relations for UF Doulos. Outside of PRSSA, there is nothing SkylarRose loves more than soaking in the sun and swimming at her hometown beach in Jupiter, Florida. She also enjoys reading books and exploring new places with her friends in Gainesville. If you’re interested in learning more about PRSSA, SkylarRose would be more than happy to chat! You can message her on Instagram @skylar.margolin, email her at programming.ufprssa@gmail.com or connect with her on LinkedIn! https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690325992753-XNJ669VRCHYNQLVK8S6M/CroninKaleigh_Headshot.jpg Executive Board - Kaleigh Cronin, VP of Chapter Development Kaleigh is a fourth-year public relations major with a minor in disabilities in society. Prior to becoming VP of Chapter Development, Kaleigh served as the Director of Special Events and Fundraising and has been an active member since her sophomore year. Her favorite PRSSA memory is attending PRSSA ICON in 2022, where she had the opportunity to connect with PR students from all over the country and bond with the members in her chapter. Kaleigh currently works as a social media manager for Michelle Miller Design, an interior design firm based in St. Petersburg, Florida. On campus, she serves as a Panhellenic Counselor and is an active member in her sorority, Chi Omega. In her free time, you can find Kaleigh spending quality time with her friends, reading or having a movie night. She is always happy to chat about anything PR or UF related! You can reach her by sending an email to chapterdevelopment.ufprssa@gmail.com or connecting with her on LinkedIn. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1690326047205-C6VNN6K1JCOFCHT8XVO0/DSC00484+%281%29.jpg Executive Board - Ceci Edelberg, Managing Director Alpha PR Ceci is a third-year public relations major with minors in Latin American studies, Spanish and history. She is originally from Buenos Aires, Argentina but has been living in Miami for the past seven years. As the head of Alpha PR, she oversees all firm operations and serves as a liaison between the agency and PRSSA. On campus, she is also involved with the Hispanic Student Association and UF Hillel. When she is not in the J-school, you can probably find her reading, listening to podcasts, trying curly hair products or drinking as much coffee and tea as humanly possible. If you are interested in getting involved in Alpha PR, want to chat about anything public relations related or simply grab a coffee you can reach her at ceci.edelberg@gmail.com or ufalphaproductions@gmail.com. If social media is your thing, you can also find her on Instagram @ceci.edelberg or connect with her on LinkedIn http://www.alphaprssa.org/our-impact-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/welcome daily 0.75 2021-06-19 http://www.alphaprssa.org/mentorship daily 0.75 2023-08-28 http://www.alphaprssa.org/membership daily 0.75 2026-02-13 http://www.alphaprssa.org/bateman-team daily 0.75 2023-08-28 http://www.alphaprssa.org/ipr daily 0.75 2019-11-07 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1506467483779-VQUGW94R5SDWVWLL7EIU/Street+Team+Poster.png Institute for Public Relations Street Team http://www.alphaprssa.org/ketchum-mindfire daily 0.75 2017-09-30 http://www.alphaprssa.org/social-media daily 0.75 2024-08-07 http://www.alphaprssa.org/involvement daily 0.75 2025-09-23 http://www.alphaprssa.org/blogging-press-releases daily 0.75 2025-09-23 http://www.alphaprssa.org/faq-bateman daily 0.75 2023-08-28 http://www.alphaprssa.org/meet-the-team daily 0.75 2021-11-22 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/238c9d7e-ee45-4f8a-ac55-fc93b768778b/IMG_0327_12_06.jpg Meet the Team! https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/4ca8cca9-a1e4-4b08-a288-d07234379bf1/IMG_7620.jpg Meet the Team! - Blair M. Colson Blair Colson is a fourth-year Public Relations student with a minor in Event Management. Her top five talents according to Gallup Strengths Quest are strategic, includer, communication, developer and positivity. To continue succeeding in this field, Blair plans to use these skills to help develop personal relationships with clients, bring a positive reputation to my brand and develop a company's image. During Blair’s academic career, she had the privilege of working with Riddle and Bloom as a Campus Brand Manager for Microsoft Teams and a member of the GenZ Advisory Board. She learned valuable communication skills by working with peers and increasing her brand management knowledge on Instagram, TikTok, and LinkedIn. Blair also is a Media and Account Supervisor at the Agency at UF. Whether working on academic, extracurricular, or professional projects, Blair hopes to apply these skills to her future career in PR after graduating in April 2022. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/32b09e8c-4835-4ee4-90d1-604af8715d60/IMG_5895.jpg Meet the Team! - Jessica Martinez Jessica Martinez is a fourth-year political science and public relations major. This past summer she was a participant in the UM Summer Legal Academy where she took typical 1L courses over three weeks. Additionally, she has extensive experience in public affairs and lobbying due to spending a semester in Tallahassee as a legislative intern at Ballard Partners, a prestigious lobbying firm with offices across the United States. On campus, Jessica works as a student assistant for the Machen Florida Opportunity Scholars program where she handles all their social media communications. Her other involvements include being part of the Leadership Team for the Machen Florida Opportunity Scholars mentorship program, a student ambassador for the Bob Graham Center for Public Service, a sister of Gamma Eta Sorority, Inc. and a Peer Leader for First Year Florida. After graduation, Jessica hopes to attend law school and eventually blend her love for politics and public relations by working in nonprofit communications. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/5d31c2ab-e68a-4483-980a-a8672cc3dfc4/Arianna%27s+Headshot.jpg Meet the Team! - Arianna R. Meekins Arianna Meekins, a senior at the University of Florida, is majoring in Arabic, public relations and international studies focusing on the Middle East. Arianna is excited to serve as the Bateman team captain for the 2021 - 2022 school year. Outside of Bateman, Arianna is a public relations and events intern for Her Campus UFL and works as an RA for UF Housing. She is passionate about current events, social justice, fashion and inclusivity. In her spare time, Arianna loves reading, writing, traveling and taking pictures of her food. After graduation in May 2022, she plans to attend law school and work as a human rights lawyer. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/4739d3c8-1492-44ce-8bba-f84830d4e251/Suriel+Headshot+3.png Meet the Team! - Nicholas G. Suriel Nicholas Suriel is a third-year public relations major seeking his master’s in mass communications focusing on public interest communications. For the past year, he has garnered experience in campaign development, project management and account management with his involvement with The Agency at the University of Florida. He has worked with brands such as Siemens, Smirnoff and UF’s Public Interest Communications Center. Outside of his work with The Agency, he is involved with the Hispanic Student Association as the Vice President of Communications where he oversees the marketing and communication efforts for one of the largest student organizations on campus. After graduating, he is hoping to pursue a career in the research and data side of public relations within the realm of public interest communications or corporate social responsibility. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/53af9585-cd32-4461-9f09-2810783abf5f/LEAD+headshot.jpg Meet the Team! - Alyssa L. Wiles Alyssa Wiles is a fourth-year public relations major and a minor in Spanish with a 4.0 GPA. Over the summer, she earned an Agency-Ready certificate through the PR Council, in which PR professionals taught her valuable lessons in strategic planning, data analytics, social media strategy, crisis communications, etc. On campus, Alyssa serves as an Account Executive for Alpha PRoductions, Florida’s largest student-run firm. Through this organization, she is currently gaining experience in health communications. Also, Alyssa is heavily involved in her first-generation scholarship organization, Machen Florida Opportunity Scholars (MFOS), in which she is currently an ambassador and leadership team mentor. Her other involvements include being a PRSSA writer and part of the PRSSA social squad. Last year, she served as her service sorority’s vice president of communications. Alyssa will graduate in Summer 2022. That summer, she will be studying abroad in Spain with the CJC. http://www.alphaprssa.org/about-intro-mojave daily 0.75 2021-06-19 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1455308674383-7DH8SDTQQ34BGXQGFM4J/1526632_10152549002638709_1478397710_n+copy.png About Intro http://www.alphaprssa.org/team daily 0.75 2021-06-19 http://www.alphaprssa.org/our-team daily 0.75 2025-09-23 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/7b7762b2-f194-4110-9716-a384dfad172c/Exec-114.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/f264fd05-f26a-41ec-a3a6-dc38171c2ca2/Exec-97.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/dbc68859-2853-4762-a1df-59890052cf39/IMG_2142.JPG Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/9770978b-b051-49a6-996f-373e8c0c4108/Exec-87.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/3dfe72f6-dc25-46ac-9d59-8c3939d6e6bb/Screenshot+2025-09-18+at+5.08.26%E2%80%AFPM.png Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/05aa1aba-195b-4699-bbb2-f9f66f600d6c/Exec-102.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/dc4a703f-cf39-400f-8219-097af9b3bdca/Exec-79.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/67122260-6aac-43e1-97a6-723965e348e9/EVAheadshots-7.jpg Our Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.alphaprssa.org/our-team-mojave daily 0.75 2025-05-09 https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588118102-HOES79BWOVPLIJ4IF9IR/image-asset.jpeg Our Team https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588063381-MV9V3U1AXWYHYWKU5MDO/image-asset.jpeg Our Team https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588087399-JQOKVAV0Y6T745O8WVT8/image-asset.jpeg Our Team http://www.alphaprssa.org/faq-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/terms-of-service-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/privacy-policy-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/contact-us-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/donate-mojave daily 0.75 2025-05-09 http://www.alphaprssa.org/home daily 1.0 2025-07-18 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1752803903342-UGPMGGIFAVBM4XJZJMYO/Screenshot+2025-07-17+at+6.58.09%E2%80%AFPM.png Home https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1752803945723-KHQE1GHWCVTZPYN142IB/Screenshot+2025-07-17+at+6.58.39%E2%80%AFPM.png Home https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1752803994369-ZT56KAGWDJR2HTUSVO8O/Screenshot+2025-07-17+at+6.59.25%E2%80%AFPM.png Home https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1752804088885-9UYVNSUT1GF2DVNZKULI/Screenshot+2025-07-17+at+7.01.09%E2%80%AFPM.png Home https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1752804137558-GUSIBS49ZHVWD9QVF2OQ/Screenshot+2025-07-17+at+7.01.51%E2%80%AFPM.png Home http://www.alphaprssa.org/involvement-copy daily 0.75 2025-09-23 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/af61f8d3-1c35-4ac7-b086-493d74ddade3/Exec-50.jpg Involvement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/1a2afb49-b758-4c4c-935f-40d56b692498/Exec-58.jpg Involvement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/0514cdcd-cda2-42e6-9172-a522382587e3/Exec-38.jpg Involvement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/d0b6427c-ce76-4606-b237-cc38d878eb62/IMG_7601.jpg Involvement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.alphaprssa.org/bateman-copy daily 0.75 2025-09-23 http://www.alphaprssa.org/bateman-new daily 0.75 2026-01-13 https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/09afe7bc-d4ae-4bec-ae9e-9cb18ad2254d/IMG_7602.jpg Bateman - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56b5b06cb09f953315d3809a/5bc80883-9745-4c3c-9615-75aa002a0d72/IMG_7603.jpg Bateman - Make it stand out Whatever it is, the way you tell your story online can make all the difference.