Public Relations

Starting a Career in Global Public Relations

Finding A Career Path Right For You!

There are many career paths for a public relations practitioner to take. Many young professionals will soon launch careers in agencies and businesses across the U.S., but some of the most exciting and rewarding public relations opportunities lie in international opportunities.

As social and economic changes open new markets around the world, businesses and nonprofits will need communicators with the skills to engage audiences across borders and platforms. Public relations practitioners often grow into international roles later in their careers, but young professionals can leverage graduate education to jump on the fast track to the global stage.

A Graduate Degree Program You Can Put to Work

The UF College of Journalism and Communications’ Global Strategic Communication specialization offers an ideal path for public relations practitioners hoping to elevate their skills. Offered 100% online, this Master of Arts in Mass Communication (MAMC) program is specifically designed to prepare communications professionals for the jobs demanded by multinational companies and nonprofit organizations.

During the 18-month online program, you’ll master skills in international advertising and public relations, global branding, crisis communication and more. You’ll graduate with a real-world portfolio, prepared for positions including:

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• Global Communications Specialist • Development Communications Officer • Regional Communications Manager • International Affairs Liaison • Corporate Communications Specialist • International Media Consultant

Why Online?

Though many students choose to enter the workforce immediately, a master’s degree is a common choice for students who know they want to go beyond their undergraduate education. UF’s online MAMC programs allow you to begin your career while simultaneously learning to create and manage international communication initiatives.

The Global Strategic Communication specialization is delivered completely online, taught by a world-class faculty of Ph.D.-level instructors and renowned industry professionals. Each course focuses on delivering valuable insights and tools that will prepare you for a rewarding career in international communication.

Interested in building your career on a global stage? Visit globalcommunication.jou.ufl.edu to learn more about the Global Strategic Communication program, or explore UF CJC’s other online master’s degree programs: Social Media and Web Design and Online Communication.

North Florida PRSA Luncheon Experience

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By Jessica Albert, UF PRSSA Member PRVille

I had the opportunity to “Meet the Media” at a luncheon with the North Florida PRSA chapter in Jacksonville on Wednesday Oct. 16. Our parent chapter invited leading people in the media so practitioners could develop contacts with the people that they could potentially pitch ideas to for their clients.

The event was extremely beneficial to me as a public relations senior because I was able to see how I could connect with local media in my career. I gained valuable insight and was able to network with local professionals who actually practice the skills I’m learning about.

During the session, I heard a number of ways the media likes to receive pitch ideas and how we could effectively send out press releases.  Public relations is such a diverse field that we as future practitioners should prepare to expect almost anything.

After graduating, I would strongly consider joining a chapter of PRSA. The meetings are usually scheduled once a month, and the networking opportunities are truly amazing. Just at the one luncheon I met so many interesting people and talked with fellow Gators. I heard personal experiences and found that my public relations degree can take me anywhere.